LinkedIn Advertising
LINKEDIN ADS
Are you taking advantage of the world’s largest B2B social network?
LINKEDIN ADVERTISING
While Google and Facebook platforms are the undisputed powerhouses of digital advertising, LinkedIn advertising is the ideal platform for business-to-business (B2B) marketing. And the best part? A huge portion of your target audience is in a position to make executive decisions about what purchases their business makes.
If you want to reach more business owners and key decision makers, LinkedIn advertising needs to be part of your long-term growth strategy. You can’t afford to ignore this platform any longer!
What makes LinkedIn advertising so good?
It’s a great way to target people in businesses that need your service or product. It’s more of an awareness form of advertising like Google Display and Programmatic, as opposed to Google AdWords where people are actively searching - but the ability to target important decision-makers makes it a powerful B2B marketing channel.
How does it work?
LinkedIn allows you to target your ads in a number of ways. You can reach well defined, highly specific groups of users whose profile meet unique marketing criteria such as job title, experience, industry, company size, location and more.
To be effective you need to understand your audience, so once you have that sorted you can reach them by advertising on LinkedIn with ads that are relevant to their business.
Is LinkedIn right for your business?
The more precise your understanding of your target customers, the more relevant and successful you can make your ads.
If you really understand your audience and know how to solve their pain points then LinkedIn advertising is probably a great fit for you, and offers plenty of opportunities to generate valuable leads and help grow your business.
PERFORMANCE FOCUSED
We operate at the leading edge of the powerful suite of advertising platforms to generate the best performance for our family of clients. In fact, we’re so innovative that we’ve even won awards for it! Your campaigns are in excellent hands with us.
We’re fuelled by a focus on performance and value for money, not how much you are spending so you can trust our recommendations are coming from the right place.
With the right strategy in place, we can help you leverage the LinkedIn advertising platform to take your business to the next level.
"Put your business in front of the key decision-makers and start advertising where it really counts."
WHY THIS SIDE UP
We know how to set up LinkedIn campaigns for success and will professionally setup and manage your campaigns. As with any advertising, LinkedIn advertising is not “set and forget”, that’s why we monitor our clients’ LinkedIn campaigns on a weekly basis, constantly monitoring and optimising campaigns to ensure the best results possible.
And since LinkedIn advertising is currently less competitive than advertising on Google, we can often provide great results for less money than you’d pay on Google AdWords.
To start capitalising on the advertising potential of LinkedIn, get started today!
THE GROWTH LAB
This Side Up works to a proven process.
We call it The Growth Lab.
It’s a four-step modular process for getting your business into high growth using digital marketing.
Depending on what you’re trying to achieve, we might use all four, or just one or two. It’s really determined by your goals, where your business is at with its digital marketing, and what we think will create the best results.
The end result of the The Growth Lab is always the same though - a custom plan, designed specifically for your business, to help you drive growth using the power of digital marketing.
